Last Updated: July 2025

This Cookie Policy explains what cookies are, how Feedflare (www.feedflare.co.uk, “we,” “our,” or “us”) uses them, and your choices regarding their use.

By continuing to use our website, you are agreeing to our use of cookies in accordance with this policy. If you do not agree to our use of cookies, you should adjust your browser settings accordingly or refrain from using the Feedflare website.

1. What are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently, as well as to provide information to the site owners. Cookies enable the website to remember your actions and preferences over a period of time, so you don’t have to keep re-entering them whenever you come back to the site or browse from one page to another.

Cookies can be “persistent” or “session” cookies. Persistent cookies remain on your personal computer or mobile device when you go offline, while session cookies are deleted as soon as you close your web browser.

2. How We Use Cookies

We use cookies for various purposes to help improve your experience on our website and to better understand how our services are used. These purposes include:

• Website Functionality: To make our website work correctly, allowing you to navigate, log in, and use our core features.
• Performance & Analytics: To collect information about how visitors use our website, which pages they visit most often, and if they receive error messages. This helps us understand and improve the performance of our site.
• User Experience & Preferences: To remember your preferences and choices (like language or region settings) and provide a more personalized experience.
• Advertising & Marketing: To deliver advertising more relevant to you and your interests, and to measure the effectiveness of advertising campaigns.
• Security: To enhance the security features of our website and services.

3. Types of Cookies We Use

Feedflare uses both first-party cookies (set by our website) and third-party cookies (set by other domains) for the following purposes:

3.1 Strictly Necessary Cookies (Essential Cookies):

These cookies are essential for our website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in, or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not work. These cookies do not store any personally identifiable information.

• Purpose: Enable core website functionality, security, network management, and accessibility features.
• Examples: Session IDs for user login, security tokens.

3.2 Performance and Analytical Cookies:

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies, we will not know when you have visited our site and will not be able to monitor its performance.

• Purpose: Website analytics (e.g., Google Analytics, Hotjar), tracking site performance, user behavior analysis.
• Examples: Google Analytics cookies (_ga, _gid).

3.3 Functionality Cookies:

These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, then some or all of these services may not function properly.

• Purpose: Remembering user preferences (e.g., language, region), enabling live chat support, embedding videos.
• Examples: Live chat widgets, video player settings.

3.4 Targeting and Advertising Cookies:

These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

• Purpose: Delivering personalized advertisements, remarketing, tracking ad campaign performance.
• Examples: Google Ads cookies, Facebook Pixel cookies.

4. Your Choices Regarding Cookies

Under GDPR and the ePrivacy Directive (“Cookie Law”), we are required to obtain your consent for the use of non-essential cookies. You have the right to accept or reject cookies. You can manage your cookie preferences in the following ways:

4.1 Cookie Consent Banner: When you first visit our website, you will see a cookie consent banner that allows you to accept or reject different categories of cookies (excluding strictly necessary cookies). You can change your preferences at any time by clicking on the “Cookie Settings” link, typically found in the footer of our website.

4.2 Browser Settings: Most web browsers allow you to control cookies through their settings. You can usually find these settings in the ‘options’ or ‘preferences’ menu of your browser. Disabling all cookies may, however, prevent our website from functioning correctly.

• Google Chrome: Settings > Privacy and security > Site Settings > Cookies and site data
• Mozilla Firefox: Options > Privacy & Security > Cookies and Site Data
• Microsoft Edge: Settings > Privacy, search, and services > Tracking prevention/Cookies and site data
• Apple Safari: Preferences > Privacy

4.3 Opt-out Tools: You can also opt out of targeted advertising cookies by visiting:

• Digital Advertising Alliance (DAA) opt-out page
• Network Advertising Initiative (NAI) opt-out page
• For Google Analytics, you can install the Google Analytics opt-out browser add-on.

5. More Information About Cookies

For more general information on cookies, please visit allaboutcookies.org or youronlinechoices.eu.

6. Changes to This Cookie Policy

We may update our Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post any new Cookie Policy on this page, and the “Last Updated” date at the top will be revised. We encourage you to review this policy periodically.

7. Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

• By visiting our contact page: www.feedflare.co.uk/contact-us
• By email: support@feedflare.co.uk